Delivering the Message with a New Medium: National Pro Bono Celebration Week 2009

Posted on October 26, 2009 by Kate Bladow

Yesterday in my post "Thanking the Lawyers Who Go Above and Beyond: National Pro Bono Celebration 2009," I mentioned the message of National Pro Bono Celebration--recognizing volunteers who help increase access to justice and encouraging more legal professionals to participate. (Or in the words of the Montana Justice Foundation: "Recognize, Recruit, Mobilize!")

What I didn't know was that the medium that organizations would be using to deliver this message would be video. (Okay, so I had a hint when I highlighted Maryland's video, but I didn't know how popular video would be.) At least six states have posted videos praising lawyers who provide free legal services and encouraging others to get involved:

All are nice examples of how video can be used to promote an event and a cause.

So, am I missing any? Let me know in the comments. - K

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Technola - November 3, 2009 8:03 PM
The fall time change came just in time. That extra hour let me catch up on some much needed sleep before launching into a packed November. Did you use your extra hour wisely? If not and you need some help...
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Liz Keith - October 27, 2009 10:57 AM

It's not a video, but one of my favorite uses of "new media" to mark the Celebration comes from the Stanley Theater in Utica, New York. Check out the marquee:

http://www.probono.net/celebrateprobono/featuredevents/

And no, that's not Photoshopped. :)

Kate - October 27, 2009 6:33 PM

Thanks for that picture, Liz.

I also found a new video from New Hampshire - Equal Justice - NH Legal Aid Programs. - K

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